How AI is impacting Search: What You Need to Know!

An Introduction to AI-driven search!

Learn how AI is changing Google Search, online content discovery and what companies can do to stay visible and trusted. This session is for anyone who wants to understand how AI-generated search results and recommendations affect what customers see online. You’ll learn how AI influences visibility, shapes opinions, and impacts how people find and judge businesses.

Why Is AI Search Important?

As search engines and chatbots increasingly summarise the web for users, they become the new gatekeepers of reputation. Understanding how AI-driven search works is essential so you can understand how it will impact how your customers find out about your business online.

This 60-minute workshop gives you a clear, practical introduction to how artificial intelligence is changing online visibility and reputation.

You’ll learn how AI tools like Google’s AI Overviews, ChatGPT, Gemini, and Perplexity are reshaping how information, brands, and people are found online, and what you can do to stay visible, trustworthy, and accurately represented.

You’ll learn:

  • What AI-powered search is and how it works

  • How AI affects what people see about your business

  • What this shift means for online visibility and reputation

  • Practical steps to stay discoverable 

  • New opportunities created by AI for businesses

A neat workspace featuring a laptop displaying Google search, a smartphone, and a notebook on a wooden desk.

Join our live online workshop on 21st January at 10am.

This session is perfect for business owners and marketing teams who want to learn more about AI and  search.

£55.00 per person

1:1 In Person Training Option – Tailored to Your Business.

 

If you want deeper, hands-on support, you can also book tailored 1:1 training for you or your team. This personalised session focuses on your specific brand, challenges and goals giving you customised guidance, examples and strategies to help you stay visible, strengthen your reputation and make the most of AI tools in your day-to-day work. Ideal for teams who want focused, actionable direction for their organisation.

Book your space today!